Press
Release: By DAZN – September 21, 2022 – As Saul
“Canelo” Alvarez ultimately outboxed Gennadiy “GGG” Golovkin this past weekend
to bring one of the most compelling rivalries in sport to an end, DAZN Group
has confirmed the Canelo vs. GGG III fight night saw a global audience in the
millions, with more than 1.06 million buys generated worldwide including PPV
and DAZN subscriptions..jpg)
Credit: DAZN
The event -
in partnership with Matchroom, Canelo Promotions and GGG Promotions - marks DAZN’s biggest
fight yet in 2022 both globally as well as in the United States. It also claims
the title of #3 biggest boxing event globally on DAZN since its inception and
#2 biggest boxing event in the United States since its 2018 launch.
Moreover, DAZN was once again the most downloaded sports app in
the world, in addition to being the highest grossing app of any category in the
United States.
Additionally, DAZN saw tremendous growth across its commercial premise
partners, including +71% across bars, restaurants, casinos, and cinemas
compared to Canelo’s last fight against Dmitry Bivol in May; this included fans
all across the nation coming together to watch live in 680+ cinemas in the
United States alone. Engagement records were set on social media as well,
including TikTok fight night content that was the highest-performing of any
DAZN boxing event in history (7.9 million views).
Other major upcoming events on DAZN’s global boxing schedule
include ‘Born Rivals’ Eubank Jr. vs. Benn on October 8, the legend Katie Taylor
returning to the ring on October 29, Bivol vs. Ramirez on November 5, two MF x
DAZN: X Series fight nights, and much more.
Material and Photo Courtesy of DAZN used with
permission.
For more information about DAZN including schedules, list of compatible
streaming devices, platforms, Smart TVs, availability around the world, local
start times in your area, and to subscribe please visit: www.DAZN.com.
The Boxing Truth® is a registered trademark of Beau
Denison All Rights Reserved.
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